Zendo (Thailand) Co., Ltd. (the “Company”) recognizes the importance of protecting customers’ personal information. The Company is committed to properly managing and protecting personal information in accordance with applicable laws and regulations in Thailand. This Privacy Policy explains how the Company collects, uses, discloses, and protects customers’ personal information when customers access or use the BONAVENTURA Thailand Official Online Store, purchase products, create an account, contact the Company, or otherwise interact with the Company’s services.
Last Updated: September 11, 2026
1. Introduction
Zendo (Thailand) Co., Ltd. (hereinafter referred to as “the Company,” “we,” or “our”) recognizes the protection of customers’ personal information as an important responsibility.
The Company complies with applicable laws and regulations regarding personal data protection and has established this Privacy Policy to ensure that customers’ personal information is properly managed and protected.
2. Personal Information We Collect
The Company may collect customers’ personal information when customers use our services, including but not limited to:
- Purchasing products through our Official Online Store
- Registering for membership services operated by the Company
- Contacting the Company or Customer Service
- Subscribing to newsletters
- Participating in surveys, campaigns, or promotional activities
- Browsing or interacting with our website
Personal information refers to information that can identify an individual, including but not limited to:
- Name
- Address, including billing and shipping address
- Telephone number
- Email address
- Account information, such as username and password
- Transaction information, such as order details, purchase history, and return or exchange information
- Information provided when communicating with the Company or Customer Service
- Device and usage information, such as IP address, browser information, and information about interactions with our website
- Other information that can identify an individual
Payment information may also be collected or processed when customers make purchases through the Official Online Store. Payment information may be handled by third-party payment service providers in accordance with their applicable policies and security measures.
3. Sources of Personal Information
The Company may collect personal information from the following sources:
- Directly from customers, such as when customers create an account, place an order, contact Customer Service, subscribe to newsletters, or otherwise provide information to the Company.
- Automatically through the website, such as information collected through cookies and similar technologies when customers browse or interact with our website.
- From service providers, where necessary to provide services on behalf of the Company.
- From other sources, where permitted by applicable laws.
4. Purposes of Using Personal Information
The Company may use customers’ personal information and order information, including purchase history, for the following purposes:
- To process and fulfill product orders and confirm order details
- To process payments and arrange delivery of purchased products
- To manage customer accounts and provide membership-related services
- To provide after-sales services, including returns, exchanges, repairs, and product care services
- To respond to customer inquiries and requests
- To provide information about products, services, events, campaigns, and promotions through direct mail, email, and other communication channels, where permitted by applicable laws and in accordance with customers’ communication preferences
- To provide membership benefits and related services
- To request customer feedback, reviews, and suggestions regarding our services
- To analyze and improve our website, products, and services
- To understand customer preferences and improve the shopping experience
- To measure the effectiveness of advertising and marketing activities
- To maintain website security and prevent fraudulent or unauthorized activities
- To comply with applicable laws and regulations
- For other purposes permitted by applicable laws and reasonably related to the purposes described above
5. Cookies and Similar Technologies
Our website uses cookies and similar technologies to improve customers’ browsing experience and provide better services.
Cookies may be used for purposes including:
- Remembering account information and customer preferences
- Maintaining information during website navigation
- Saving items added to shopping carts
- Analyzing website visits and interactions
- Improving website performance and services
- Understanding how customers use our website
- Supporting relevant content and marketing activities, where applicable
Customers may be able to manage or disable cookies through their browser settings. However, disabling certain cookies may affect the functionality of some features of the website.
6. Security Management of Personal Information
The Company implements appropriate technical and organizational measures to protect personal information from:
- Unauthorized access
- Leakage or disclosure
- Loss
- Destruction
- Unauthorized alteration or modification
The Company manages access to personal information and restricts the handling of such information to authorized personnel within the necessary scope.
However, no method of transmission or electronic storage is completely secure. The Company will take reasonable measures to protect personal information but cannot guarantee absolute security.
7. Outsourcing and Service Providers
The Company may outsource the handling or processing of personal information to external service providers when necessary to operate the Official Online Store and provide services to customers.
Such service providers may include:
- Delivery and logistics providers
- Payment service providers
- Website and technology service providers
- Customer service providers
- Data analytics and marketing service providers
- Other service providers necessary for operating the Company’s business
The Company requires such service providers to handle personal information appropriately and within the necessary scope.
8. Disclosure of Personal Information to Third Parties
The Company will not disclose customers’ personal information to third parties except:
- Where customers have provided consent
- Where disclosure is necessary to provide services requested by customers
- Where personal information is disclosed to service providers within the necessary scope
- Where disclosure is required or permitted by applicable laws
- Where disclosure is necessary to protect the rights, property, or safety of the Company, customers, or other persons
- In connection with a business transfer, merger, or other business-related transaction, where permitted by applicable laws
9. Relationship with Shopify
The Official Online Store is operated using Shopify’s e-commerce platform.
Shopify may collect and process certain information relating to customers’ access to and use of the Official Online Store in order to provide and support the platform and its services.
Information submitted through the Official Online Store may be processed by Shopify and other service providers involved in operating the website, payment processing, analytics, customer support, fulfillment, and related services.
Customers may refer to Shopify’s applicable privacy policy for further information regarding Shopify’s processing of personal information.
10. Third-Party Websites and Links
Our website may contain links to websites or services operated by third parties.
If customers follow a link to a third-party website, the privacy practices of that third party will apply. The Company is not responsible for the privacy practices, security, or content of third-party websites.
Customers are encouraged to review the privacy policies and terms of any third-party websites they access.
11. Personal Information Retention
The Company will retain customers’ personal information for as long as necessary to fulfill the purposes for which it was collected, provide services, maintain business and transaction records, comply with applicable legal obligations, resolve disputes, and protect the Company’s legal rights.
The retention period may vary depending on the type of personal information and the purpose for which it is processed.
When personal information is no longer necessary, the Company will take appropriate measures to delete or anonymize it in accordance with applicable laws and regulations.
12. Requests for Access, Correction, and Deletion of Personal Information
Subject to applicable laws and regulations, customers may request:
- Notification of the purposes of use of their personal information
- Access to or disclosure of their personal information
- Correction of inaccurate or incomplete personal information
- Addition of missing information
- Deletion of personal information
- Suspension or restriction of the use of personal information
The Company may request information necessary to verify the identity of the person making a request before processing the request.
The Company will handle such requests in accordance with applicable laws and regulations.
13. Marketing and Communication Preferences
The Company may send customers information about products, services, campaigns, promotions, and other updates through email or other communication channels where permitted by applicable laws.
Customers may unsubscribe from marketing communications through the unsubscribe mechanism provided in the relevant communication or by contacting the Company.
Even if customers opt out of marketing communications, the Company may continue to send necessary non-promotional communications relating to orders, accounts, transactions, or customer service.
14. Changes to This Privacy Policy
The Company may revise this Privacy Policy when necessary to reflect changes in our services, business operations, applicable laws, or personal information handling practices.
When this Privacy Policy is updated, the Company will publish the revised version on the Official Online Store and update the “Last Updated” date.
Where required by applicable laws, the Company will provide additional notice or obtain consent as appropriate.
15. Contact Information Regarding Personal Information Protection
Zendo (Thailand) Co., Ltd.
061-398-7235
Address:
93/1 GPF Witthayu Towers, Tower A, Ground Floor, Unit No.105/1,
Witthayu Road, Lumphini, Pathum Wan,
Bangkok 10330
Personal Information Management Department:
Customer Service Department
BONAVENTURA Thailand
Email:
cs-th@bonaventura.com